4 reasons why many self published products fail

A lot of people publish all sorts of products on a self-publishing basis: They come up with a sales page.

They come up with a landing page.

They pay money for Facebook marketing campaigns.

They do the whole routine. Still, after all this time, effort and money, nothing happens. Their self-published product does not sell.

Article marketing

If you recognize them in how you’re doing things, you might want to mix things up. You might want to take a more active role and choose to do things differently


Bad niche targeting


A lot of self-published products fail because they are barking up the wrong tree.

They offer things that are big deal solution to problems.

The challenge is getting other people to agree with you. It may well turn out that people may not agree that this a problem big enough for them to shell out dollars for. You see how this works?

Recommended For You

Repwarn Resellers Account

Repwarn Keyword monitoring will scour the internet and social media - alerting you to any incidence of your keywords being triggered

Sqribble PROFESSIONAL Edition | Special $10 OFF Today ONLY

Turbo Charge Sqribble With 150 MORE Amazing Templates, ENHANCED Content Engine, UNLIMITED Storage, 1000’s Of Images, Layouts, Customization and MORE! $10 DISCOUNT Today ONLY!

You may also be targeting a problem that a lot of people have.

These people are not really interested in paying a lot of money for the solution. Or, there may be money, but it has a low return on investment.


No reverse engineering


A lot of self-published products fall by the wayside because they were produced on a whim.

The author got all excited about a particular concept and has put in the time and effort to write a book.

He or she is convinced that the book is the best thing since sliced bread.

Well, the book is published and nobody is buying.

One reason for this is the fact that the author did not bother to look at other books or digital products that address the same problem.

How did they address the problem?

How did they approach the problem?

By copying and pasting the approach, the book can position itself in such a way that its prospective buyers would at least view it as familiar enough to consider.

If you don’t reverse engineer your competitors, your book may seem too weird, too unusual, or too innovative for them to bother with.

They might think that you’re a genius.

That does not necessarily translate to them whipping out their wallets and buying stuff from you.


Untested sales page


It’s not uncommon for many self-published authors to copy and paste a sales page from a pamphlet.

They just plug in their words, use a template, then call it a day. If this is how you do things, don’t be surprised that you are not making any sales.

Sales pages are starting points. You can use a template to put them up, but you are going to have to run traffic through it, make changes, run traffic again and keep on optimizing it until it produces the conversions that you are looking for.

Otherwise, if you put it up and forget about it, you’re not going to move that many products.


No relationship marketing through a mailing list


A lot of affiliate marketers are only able to convert their traffic into buyers because they set up a mailing list.

Set up a mailing list.

Recommended For You

Christmas PLR Bonanza – Bigger and Better offer

Christmas PLR Bonanza – Bigger and Better offer(10X More Profits) Grab All PLR Products (Basic Pack + Upsell) of your Choice. Total 25 Complete Biz-in- a Box at Rocking 66% Discount

IM Checklist Volume 2: Email Marketing

IM Checklist Volume 2 - 18 Step by Step Email Marketing Checklists and Video Training with Private Label Rights

Store Buildr - 25 Niche Website Package #2

The Ultimate ‘Done For You’ Niche Website Store Package! How Would You Like to Boost Your Website Income Massively With 25 Done-For-You Niche Targeted Websites... All Professionally Designed And Ready For You to Profit From!

With mailing list, however, you can send updates after update to build credibility and authority to reach a point where your readers would click a link and buy stuff from you.

If you fail to wrap your mind to the reasons above, don’t be surprised if your affiliate marketing business and self-publishing efforts are running into challenges.

You have to learn from the hard lessons described above.

Thank you for taking the time to read our article.

If you enjoyed our content, we'd really appreciate some "love" with a share or two.

And ... Don't forget to have fun!


TigerPress Volume 6 Theme Club

Get all Tigerpress themes added each month, including the HTML versions and white label functionality, members also receive FREE updates and support, and also receive access to SaaS bonuses added monthly for one low price.

TigerPress Volume 8 White Label

Adds additional functionality to TigerPress themes so they can be white labelled.

TigerPress Previous Volumes Second Chance 1

Premium one of a kind wordpress themes that do all the onpage seo for you including image seo, with TigerPress themes you can also generate an unlimited amount of geo targeted landing pages in any language.